Lubetkin.net

Internet Broadcasting, or “Podcasting,” Technology

Our Professional Podcasts LLC subsidiary is the leading producer of business podcasts. Visit our Client Feeds page to sample some of the podcast programs we create for our clients.

Audio Broadcasts Tailored to Your Needs, Delivered to Clients via the Internet: Internet broadcasting, sometimes called “podcasting” because it may involve delivering a digital audio file that users can download to an Apple Ipod or other digital audio player, can be a revolutionary way to provide important information to your clients. We have extensive experience in radio newscasting and organizing investor conference calls. We can design audio programs to meet any communications needs. 

Corporate Photojournalism

We've been creating photojournalism for corporations for more than 25 years, too. Visit our Photojournalism Gallery to see examples of how corporate photojournalism has enhanced the image of our clients and former employers.

Public Relations and Strategic Communications Services

Media & Public Relations Strategic Planning: We design comprehensive strategies for our clients communications with key audiences.  We work in close consultation with clients and members of their senior management teams, to evaluate and enhance existing communications programs, identify a firm's priority messages and recommend the best ways of getting those messages to the people they need to reach. 

Crisis Public Relations: When a train derails, a truck crashes, or a chemical plant explodes, a comprehensive crisis communications plan can make the difference between public praise or a public relations disaster.  The negative publicity generated by a poorly handled crisis can be costly to any business. After more than two decades of handling crises like these successfully for Fortune 500 companies, we help clients assess their own potential reputation risk problems and develop contingency plans for dealing with risks like accidents, labor disruptions, environmental issues, and product liability problems.

Conference Planning, Speech Writing and Speaker Training: We have significant experience in the planning, logistics, and execution of professional seminars in the financial sector. This experience includes organizing more than 100 one-day and two-day events over the past 15 years, attended in the aggregate by more than 10,000 participants. We have also originated and hosted hundreds of telephone conference call presentations attended by more than 25,000 people.

 

Publishing Division

Our publishing division provides important, highly specialized news columns and newsletters to select audiences who depend on our journalism, technology, and financial services expertise to provide insights and information unavailable in mainstream consumer or business publications.  

Steve's Background

Steven L. Lubetkin, APR, Fellow, PRSA, is a technology-savvy veteran of more than 25 years in corporate and financial communications, and print and broadcast journalism. 

After helping to lead successful media relations programs for two of the largest bank mergers of the last five years: FleetBoston Financial Corporation's  $7 billion acquisition of Summit Bancorp in 2001, and Bank of America's $47 billion acquisition of Fleet, completed in 2004, Steve now offers his communications and media relations expertise to his own clients. 

As a communications counselor, he now offers senior executives his extensive experience in media relations, speech and testimony writing, seminar and conference planning, issues management, and crisis public relations. 

In December 2005, Steve completed a three year term as a member of the national board of directors of the Public Relations Society of America, the largest professional organization for public relations practitioners in the world.

Steve also has held senior level public relations and communications management positions with Standard & Poor's, Unisys Corporation, and Conrail. He holds an MBA from the University of Phoenix/ONLINE, and a BA in Spanish and Philosophy (dual major) from Monmouth College (now Monmouth University).

Download Steve's Biography (PDF)

Download Steve's high resolution 300 dpi headshot.

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