I am in good company this week in the For Immediate Release podcast. … , Dan York, Peter Dean, Nicecast, Apple PowerBook, iPod, NewsFire, Steve Lubetkin, Olympus DS2, Union …NevOn
On Communications Blog/Podcast
This is Steve Lubetkin’s primary blog (formerly “Lubetkin’s Other Blog”), where he comments on journalism, communications, and public relations issues of importance, and encourages a dialogue with readers. Steve is a veteran public relations practitioner and a long-time national leader in the Public Relations Society of America. The podcast features seminar programs and interviews about communications, journalism, and other public relations topics.
Steve is quoted in Saturday, April 30, Bergen (NJ) Record
I was quoted in a Richard Newman article, “Not even banks can stop those prying eyes,” in Saturday’s Bergen (NJ) Record, the second largest paper in New Jersey.
PR can be a Circus — Literally (Minnesota Public Relations)
For those who still believe that any publicity is good publicity you maywant to check out this story. PT Barnum would be ashamed! http://mnpr.blogspot.com/2005/04/pr-can-be-circus-literally.html
Oh, Say, Can You See Why This Story Mattered At All?
The big story for TV news today was the poor Canadian singer, Caroline Marcil, who forgot the words to the US National Anthem at a hockey game, gave up, came back, and slipped on the ice. The video was played…
Media's rush to judge corporations badly
I’ve been in corporate public relations for a long time, long enough to feel, like many others, that there is sometimes a predisposition on the part of the news media — I won’t call it a bias, just a lack…
Sun CEO Schwartz thinks blog cuts through filters (FT story)
Here’s why blogs are important to corporations: their CEOs think it’s a great way to get the word out unfiltered, unvarnished, and yes, undistorted by the media and other third parties. A good example is in today’s Financial Times, which…
Accredited in Public Relations – Credential gets new visibility
Full disclosure here: I’m on the national board of the Public Relations Society of America (PRSA) and I earned my APR in 1989. But like the shoemakers’ children, we PRSA leaders haven’t done a great job of promoting the value…
Advanta, Brian Tierney reach separation deal, or "Brian, I knew ye when…"
Philadelphia Business Journal reports that Advanta Corp. has resolved its contractual issues with former vice chairman and prominent marketing executive Brian Tierney after terminating his employment earlier this year. From the Advanta filing, it looks like Brian won’t have to…
Been around the blog? (bizjournals.com Business Services:Advertising & PR headlines)
While not yet mainstream, online personal journals, commonly referred to as “blogs,” are fast becoming a new communications medium for just about anyone who wants to share topical news and information — as well as their personal viewpoints — with…
Lubetkin Communications Launches Weblog and Internet Broadcasting Practice; Will Develop Blogging and Podcasting Strategies for Clients
CHERRY HILL, NJ – April 18, 2005 – Lubetkin & Co. Communications LLC, a diversified communications consultancy here, has introduced a “blogging and podcasting” practice for its clients, the firm announced.“Blogs,” or weblogs, are chronological diary/journals published to a website.…






