News

I was the guest speaker in the May 19, 2011 “CommAmmo” #ICChat Twitter chat hosted by Cleveland-based Sean Williams, a corporate communications practitioner. The conversation about best practices for using video in internal communications settings lasted nearly 20 minutes past its scheduled one hour timeframe. You can download a transcript of the chat here. A...
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Steve was a participant in the recent “Philadelphia Content Summit” panel organized by our strategic partner, NuSpark Marketing, headed by lead generation expert Paul Mosenson. Paul’s summary blog post about the conference appeared on the NuSpark Marketing blog.
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I will be moderating an interactive session on getting ready to reinvent — yes, you have to do it again — called “What’s Next for Social Media Pros?” at the Social Media Business Life conference June 1 at Delaware Valley College in Doylestown, PA. I’m one of 30 social media observers and commentators invited...
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The Chronicle of Higher Education reported that students at Lehigh University got a first-hand opportunity to hear from Libyan rebels in Benghazi, who spoke with them over the Skype Internet video-telephony service for about an hour. This is a great continuing demonstration of how 21st Century communications tools are unlocking decades, if not centuries,...
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Updated 4/25/11: Microsoft has released a hotfix for the problems caused by its Security Update last week that caused PowerPoint 2003 to have problems opening files with image backgrounds embedded in the slide template portion of the program. An explanation has been posted on Microsoft’s Technet Blog, and the hotfix is available in Microsoft’s...
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Jacob Comenetz’ article, “Digital Diplomacy”, in  “The Diplomatic Pouch” blog of the Washington Diplomat newspaper, discusses the role of social media in the civil uprisings rippling through many Arab countries. Comenetz notes that a lack of understanding of the dynamics of social media not only is bringing down authoritarian Arab governments, but also apparently...
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Professional Podcasts’ managing partner, “@PodcastSteve” Lubetkin, will be a panelist at “The future of social media: How to make it really work for your organization,” a seminar sponsored by the Nonprofit Development Center of South Jersey and the Center for Nonprofits. The panel takes place at the Sam Jones Innovation Center at the South...
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The Food Bank of South Jersey commissioned Professional Podcasts to create a short video about its remote food distribution program, the Hope Mobile, that employs an 18-wheeler tractor-trailer to deliver wholesome food to prequalified Food Bank client families at remote locations. The seven minute video includes interviews with food recipients describing the importance of...
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Last month I briefly mentioned the increasingly widespread use of services called “URL shorteners” that generate unique substitute web addresses for sites that are more compact and fit more easily within the 140-character constraint of Twitter’s messaging system. But there are issues when using shorteners whose domain names registered in other countries. Read the...
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My March 9, 2011 “CompuSchmooze” column in the Jewish Community Voice of Southern New Jersey deals with how social and political activism has been changed by the rise of social media that facilitate communications among activists. You can read the original column here.
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