Our Portfolio - Editorial Projects
ABA Bank Marketing
"Podcasting: A New Alternative to Radio?" describes how our clients Sun National Bank and Amboy Bank have used audio podcasts to explain their product offerings by giving practical advice and offering interviews with real clients. This article appeared in the March 2008 isue of the American Bankers Association's ABA Bank Marketing Magazine.
Listen to the Sun Bank Home Mortgage podcast here:
Listen to the Amboy Bank reverse mortgage podcast here:
Financial Planning Magazine, September 2005
"Message Control: Leading a panel discussion can be an effective way to get your ideas across, if you're prepared," PDF download
L. Stanley Crane, Chairman and Chief Executive Officer, Consolidated Rail Corporation
American Library Association Presentation Outline: Unscrambling the Bond Market, BRASS Program, ALA Annual Conference, July 8, 1996
New York Times Sunday Business Section op-ed, June 30, 1991: "Paying the Price for Living on Credit," written for Leo C. O'Neill, president of Standard & Poor's.
Articles published in the magazine of the Philadelphia Chapter of the Association of Legal Administrators.
"Law Firm Public Relations, May 2005
"Digital Photography for Law Firms," in the December 2005 issue. PDF Download
PRSA Magazine, Public Relations Strategist
"A Grassroots Strategy to Beat the Feds," bylined article, Fall 1995. PDF Download
PRSA "Value of Accreditation" brochure
Steve was the principal author of this brochure promoting the Accreditation in Public Relations credential.
Special Fleet merger issue of Reach Higher, Summit Bank internal employee newsletter, October 2000
Principal writer, and supervised writing team, responsible
for final editing.
In 1994, Steve submitted his thesis, Bond Ratings In Cyberspace: A Study Of The Feasibility Of Computer-Supported Rating Committees At Standard & Poor's Ratings Group, as partial fulfillment of the requirements for an MBA from the University of Phoenix.
You can download an executive summary of that thesis, which surveyed S&P bond analysts to ascertain their attitudes toward the use of collaborative computer technology in the bond rating process.
Standard & Poor's MBA Recruiting Brochure
Steve was the author of this brochure used to recruit MBA graduates to S&P. PDF Download