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News - Second Quarter 2008

Quoted by PRNewser Blog: Steve is quoted by the PRNewser Blog in a story about the mysterious departure of PRSA's Vice President of Public Relations.

 

Professional Podcasts Produces Video and Audio Podcasts: Peter Shankman of The Geek Factory speaks at River Communications Group, New Hope, PA

Peter Shankman of The Geek Factory, and author Can We Do That? Outrageous PR Stunts That Work -- and Why Your Company Needs Them, was the speaker at River Communications Group's May meeting at Marsha Brown's in New Hope, PA. You can see Peter's presentation in this video podcast. We can produce video pods from all kinds of events including seminar panels, corporate parties and receptions, and simple interviews with executives.

If you'd rather not be glued to your computer for the video, here's the audio track of the vidcast, available for download as a podcast.

Download the podcast here (118 mb stereo MP3 file, 01:04:34 duration).

Hear more: Peter discussed his book when he was our guest on the Middle Chamber Books podcast in January.

Download the podcast here (Stereo MP3, 35.6 mb, 00:25:56)

Purchase Peter's book:


Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them



Professional Podcasts Managing Partner Steve Lubetkin Quoted in NJBiz Article: Steve was quoted in Martin Daks' article "Banks Turn to Online Marketing" in the May 5 issue of NJBiz. NJ Biz subscribers can read the article online.

PDF of the article is here.

The article refers to Steve's presentation to the NJ Bank Marketing Association about social media. Watch for a vidcast on this page in the next week or so.


Our Participation in the Society for New Communications Research's New Communications Forum

We made a number of photographs during the SNCR New Communications Forum in Santa Rosa, CA at the end of April. You can see the photos here and on our Flickr.com photostream.


We will be producing podcast reports based on keynote presentations at the conference. Watch for them in early May.

 

 

 

Lubetkin Communications' Corporate Photojournalism Department Scores Third Smart Business Cover: Our photography graces the cover of the April 2008 issue of Smart Business Philadelphia magazine. Our photo of J&J Snack Foods Corporation CEO Gerald Schreiber is our third cover for the magazine. We must be doing something right! See more examples of our photography services on our Photojournalism page.


Professional Podcasts' Managing Partner quoted in Press of Atlantic City article on podcasting: Steve is quoted in the March 23 edition of the Press of Atlantic City in an article about the increasing popularity of podcasting.

Read the article online.

Download a PDF of the article here.

ABA Bank Marketing Magazine Features Podcasting Article by Lubetkin: Professional Podcasts Managing Partner Steve Lubetkin bylined an article on podcasting for financial institutions in the March 2008 issue of ABA Bank Marketing Magazine.

The article, "Podcasting: A New Alternative to Radio?" describes how our clients Sun National Bank and Amboy Bank have used audio podcasts to explain their product offerings by giving practical advice and offering interviews with real clients.

Download a PDF of the article.

Listen to the Amboy Bank Reverse Mortgage Podcast

Listen to the Sun National Bank Home Mortgage podcast.

 

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